direct mail

Postal Rates to Increase in 2017

 As your print and mail authority, we wanted to let you know that the Postal Rate Commission has approved some United States Postal Service (USPS) rate and structural changes. For the first time in several years the USPS has requested rate increases for both its competitive (packages and overnight shipments) and market dominant products (letters …

Postal Rates to Increase in 2017 Read More »

What Scares You?

In business, the idea of a failing customer communications program can be frightening.  In today’s fast-paced world, you only have a moment to get your customer’s attention and multiple mailings can be costly and end up turning customers off. Research shows that regular and consistent customer communication programs help build loyalty and trust.  But in …

What Scares You? Read More »

Return Mail: The Unexpected Costs and Consequences

Do you know how much returned mail is costing your company? It’s probably more than you think. Every piece of undeliverable mail — whether it be an important financial notice or monthly statement — causes financial strains on your company, can impact your relationship with customers, and ultimately affect your bottom line. Four point two percent …

Return Mail: The Unexpected Costs and Consequences Read More »

First-Class Postage Stamp to Decrease April 10

Some of you may recall that the United States Postal Service (USPS) instituted an exigent surcharge in January, 2014. However, on April 10, that surcharge will end and certain postal prices will actually decrease. That’s right, decrease. This is the first time in 97 years, since 1919, that the cost of a first-class stamp will …

First-Class Postage Stamp to Decrease April 10 Read More »

What Frightens You?

The idea of a failing customer communications program can be frightening.  Business today moves at an accelerated pace.  You only have a moment to get your customer’s attention and multiple mailings can be costly and end up turning customers off. Research shows that regular and consistent customer communication programs help build loyalty and trust.  But …

What Frightens You? Read More »

Life Lessons from Kindergarten

We decided to go in a different direction this week. Maybe it’s because summer’s so close and we’ve got spring fever. Or maybe it’s because we’ve been attending so many graduations the last few weeks listening to graduates reflect on what they learned and what and who influenced them. For some of us, the life …

Life Lessons from Kindergarten Read More »

USPS To Raise Postal Rates May 31

  Even though we managed to avoid a postage increase this past January and again in April, when the calendar turns to May 31 later this month, we will see a postage increase that overall averages 1.99% but that will be as high as 2.5% in some categories. What will be affected? All Presort Single …

USPS To Raise Postal Rates May 31 Read More »

The Power of Full Color Dynamic Messaging

Last week we spoke about Full Color Envelope Messaging. This week let’s take a look inside the envelope and see how Full Color Dynamic Messaging can have an impact on your invoice or statement. Full Color Dynamic Messaging is a great way to insert a targeted, customized message on the first page of the invoice …

The Power of Full Color Dynamic Messaging Read More »

Five Ways Full Color Envelope Messaging Can Work for You

You spend time making sure that your invoice or statement has all the right information and messaging included, but do you ever spend time thinking about the envelope it’s mailed out in? If you answered no, you might want to rethink that. The envelope is actually an important component of the whole invoice/statement package and …

Five Ways Full Color Envelope Messaging Can Work for You Read More »

No Postage Increase this January

As your print and mail authority, we are pleased to be able to report to you that for the first time in years, there will be no postage increase in January for mail and shipping products. So that means that First-Class and Standard Mail letters and flats and First-Class Package Service and Priority Mail® will …

No Postage Increase this January Read More »

Scroll to Top
%d bloggers like this: