Customer Communications Management

Customer Journey - Convert

The Customer Journey, Part 3: Convert

It’s the home stretch, the final inning, the last ten yards. Converting a lead from potential customer into a full-fledged, bought-and- enjoying-the-product customer is the final hurdle.

The Secret to Effective Communication? Get Personal

Personalizing your critical customer communications means going beyond merely addressing your customer by name – it means understanding your customer and what they need from your company and your products or services.

3 (Big) Ways to Use Big Data for Your Critical Customer Communications

With so many metrics and data points, it can be intimidating to know where and how to start leveraging them. Luckily, there are a few easy and very effective ways to use data to increase the impact of your critical customer communications.

Channel Surfing: The New Customer Communication Model

Whatever channel your customers pick, it’s up to you to ensure your message is received.

How to Reach Customers Quickly Using One Program

When you’re trying to reach customers with an important message, time is of the essence. A self-service program that simplifies the process is key to streamlining communication. OSG Letter Composer is just that. Using an online composition tool, you can customize and edit customer letters, regulatory notices, collection letters, and other personalized communications. Because you’re …

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3 Reasons to Outsource Your Billing with OSG in 2018

Outsourcing your transactional communications can have a powerful effect on your business and its bottom line, whether you opt for an EBPP solution or traditional print and mail. Here are three specific reasons to do it. Free up your employees’ time. Billing can be a complex process. Using a single-source provider for all your billing …

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How to Send Additional Messages to Customers Without Additional Mailings

OSG’s Additional Messaging Page is designed to let you communicate more with less.

What’s the Difference Between Omnichannel and Multichannel Communication?

Knowing the difference is a key for marketing initiatives.

OSG’s MailTrek Software Can Save Your Company Money. Here’s How.

By seeing inbound mail in real-time, you can suppress collection letters.

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