Month: July 2016

color your communications

Color Can Strengthen Your Customer Communications

Believe it or not, fall is coming. The Pantone Color Institute®, the global color authority and provider of professional color standards for the design industries, has been prepared for months, and issued their Fall 2016 Color Guide. According to Leatrice Eiseman, Executive Director of the Pantone Color Institute, “The desire for tranquility, strength, and optimism …

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Company Newsletter

Keep in Touch Over the Summer with a Company Newsletter

Summertime is here and with it comes the desire to spend those long lazy afternoons out in the sun. Whether you’re relaxing on your deck, by the pool or oceanside on the beach, a newsletter always provides great reading material. Use your company newsletter to connect with your customers and maybe even garner some new …

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Paying Bills

Paper is Still Preferred for Credit Card Statements

We live in an on-demand age where information can be received in an instant by pressing a few keys on a mobile device. So if you assumed that most people now prefer receiving their credit card statement online nobody would fault you for your logic. And yet, a recent survey from CreditCards.com reported that 93 …

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Back to School Marketing

Don’t Miss Out on Back to School Season

With school sneaking up on us just around the corner, it is important to get your “back to school” messages out sooner, rather than later. Reynolds Center of the National Center for Business Journalism explains that obviously “back to school” season is lucrative for retailers but interestingly they’re not the only ones who can benefit …

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